Will.i.am, Elle MacPherson, Angelique Kidjo Team Up To Fight Poverty
Published Sunday, 28th September, 2008 at 11:45 AM
Will.i.am has joined a cast of high-profile names who have teamed up for a new campaign, that aims to cut the world's poverty in half.
The campaign launched on Thursday (September 25) and sees the Black Eyed Peas star joined by model Elle MacPherson, actress Kristin David and singer-songwriter Angelique Kidjo.
The project has opened a channel on YouTube, where users are being asked to upload their videos telling the government what they believe needs to be done to help reduce proverty, disease and increase education in poorer countries.
These videos will then be merged together to make a music video for new song 'In My Name', as written by Will.i.am and Angelique Kidjo.
The Global Call To Action Against Poverty hopes to cut poverty in half by 2015.
