The Rakes' Alan Donohoe New Face Of Fred Perry
Published Friday, 23rd February, 2007 at 12:33 PM
Alan Donohoe, vocalist with The Rakes, has been chosen as the new face of Fred Perry and will appear as part of the fashion label's global campaign for 2007.
Speaking on their decision to use Donohoe, Richard Martin head of Marketing for Fred Perry worldwide said:
"It made sense to work with The Rakes as we know the band are big fans and wear our product. I think they typify the spirit of Fred Perry... both never follow the crowd and are distinctive in look and sound."
The Rakes release their new single We Danced Together on March 12th, as well as their second album Ten New Messages on March 19th.
